Data-Led Decisions

"Decisions without data are just guesses—I prefer precision over intuition"

How I helped organisations?

Throughout my career, I have transformed raw data into actionable insights, enabling businesses to make smarter, faster, and more strategic decisions.

At KTM, I automated KPI tracking and dashboard reporting, eliminating 10+ hours of manual work per week. This not only saved valuable time but also enhanced data accuracy, leading to better-informed business decisions.

For Bright Minded Consultancy, I conducted an in-depth market and financial analysis, identifying key gaps and opportunities. The result? A 15% increase in market share—a direct impact of using data to refine pricing strategies and optimize market positioning.

These experiences solidified my ability to turn numbers into narratives—helping organisations uncover insights that drive growth and efficiency.

Methodologies

1️⃣ KPI Development & Performance Metrics

2️⃣ Dashboard Creation & Storytelling

3️⃣ Market Research and competitive analysis

My First Encounter:

My first real experience with data-driven decision-making happened at KTM when I was tasked with improving performance tracking. The company relied on manual data entry, which often resulted in inconsistent reports and delayed decision-making. I saw an opportunity to streamline this process by automating KPI tracking dashboards.

With Excel automation and data visualization tools, I eliminated redundant work, improved data reliability, and provided leadership with real-time insights. This small initiative led to a broader realisation: data, when used correctly, can transform an entire business operation.